How SMO Services work?
SMO Services use analytics to find out their potential customers. Analytics is basically an organized form of data based on clustering and data mining that is available on social media platform. Using that data SMO Services identify their potential customers who have shown interest in some particular field which is directly or closely related to the advertiser’s product. After the potential customer is identified, ads are placed on their social media timeline for their view. It is something that can’t be ignored or missed as it appears directly on the timeline of the user.
Based on the analytics results and the interest of the user curated contents are made in the form of text articles or blogs, videos, gifs, graphics and pictures. Graphics, pictures, gifs and attractive videos are hard to avoid thus the motive SMO services gets fulfilled when the potential customer views it. A common example of SMO services can be traced when you use social media services after searching something on the Google search. It happens that whatever you have searched on Google appears on the social media timeline of yours.
